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Martech Q1 2020 Exit Activity

The below chart summarizes martech year-to-date exit activity compared to last year. As you can see, there were 12 exits in Q1 2020, which is a 33% drop from Q1 2019. A quarter of the way through 2020, and we are at 16% of the 2019 full-year exit activity.

Martech Q1 2020 Funding

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The below chart summarizes martech year-to-date funding compared to last year. As you can see, Q1 2020 funding closed at $821M, which is a 67% drop from Q1 2019. A quarter of the way through 2020, and we are at 8% of the 2019 full-year funding amount.

Notable Martech Startups and Meesho Profile

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As you may know, Venture Scanner provides emerging technology research services to support corporate innovation and startup scouting. To give you a view into our client-only research, here is an excerpt focused on notable startups.

Martech 2019 Exit Activity Increased From 2018

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The below chart shows martech exit activity over time. As you can see, martech exit activity showed robust growth from 2015 to 2017, and then dropped in 2018 before rising in 2019 to 77 exits.

Martech 2019 Funding Hit Historic High

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The below chart shows martech funding over time and calls out the largest funding rounds in recent years. As you can see, martech funding increased steadily from 2017 to 2019, with last year’s funding reaching a historic high.

Marketing Automation Leads Marketing Technology Exit Activity

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How do the different marketing technology (martech) categories compare in terms of exit activity? Let’s find out in the graph below, which shows the number of all-time martech acquisitions and IPOs by category through Q3 2019.

Marketing Technology Report Highlights – Q3 2019

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Here is our Q3 2019 summary report on the marketing technology startup sector. The following report includes a sector overview and recent activity.

Marketing Technology Sector Overview - Q3 2019 Update

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In this post we examine the different components of the marketing technology (martech) ecosystem. We will illustrate what the categories of innovation are and how they compare to one another.

Marketing Platforms Leads Marketing Technology Funding

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The marketing technology (martech) industry has seen $49B in all-time funding through Q3 2019. Let's now examine the graphic below and analyze which of the 15 martech categories are leading the sector in total funding amounts.

Marketing Technology Exit Activity in 2019 Projected To Exceed 2018

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How has the exit activity for marketing technology developed in the first half of 2019? This blog post explores martech exit metrics through Q2 2019 and compares them to previous years. The graph below shows the number of martech exits by year, stacked by quarters.