Search engine marketing

Our blog contains short snippets from our full research coverage. We release new content regularly, so check back often for the latest insights.

Which MarTech Category is Most Mature?

The following infographic summarizes our Marketing Technology sector by median age of each category. Currently, the "Search Engine Marketing" category has the oldest median age at 9 years. Search engine marketing companies help marketers with managing and scaling their paid-search programs. Each category in our MarTech scan was created by our dedicated team of analysts who specialize in helping you understand the complex startup ecosystem.We are currently tracking over 904 companies in 13 categories across 41 countries, with a total of $8.7 Billion in funding.

Making Sense of the MarTech Ecosystem

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At this time, we are tracking 900 Marketing Technology (MarTech) companies across 13 categories, with a combined funding amount of $8.68B. These are companies and categories that involve anything and everything that is MarTech. Below you'll find our MarTech sector map as well as the categorical breakdown of the sector.

Venture Investing in Marketing Technology

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The following infographic compares total venture funding in Marketing Technology to the number of companies in each category. Which Marketing Technology categories do you think have the most traction and potential for growth? At Venture Scanner, we are currently tracking over 826 Marketing Technology companies in 13 categories across 39 countries, with a total of $8.4 Billion in funding.To see the full list of 826 Marketing Technology companies, contact us using the form onwww.venturescanner.com.

Marketing Technology Market Update - Search Engine Marketing

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This guest post is written by Venture Scanner’s advisor, marketing executive Alex Ortiz.