Marketing technology
Our blog contains short snippets from our full research coverage. We release new content regularly, so check back often for the latest insights.
Venture Scanner Sector Maps
Our sector maps are snapshots of our emerging technology research areas. We show the categories that make up a sector and a random sampling of the startups that are innovating in each category.
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Marketing Technology Q3 Summary Card
Below you will find our marketing technology q3 summary card, which summarizes martech startup funding, maturity, and exit trends for the last quarter.
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Venture Scanner Sector Maps
Our sector maps are snapshots of our emerging technology research areas. We show the categories that make up a sector and a random sampling of the startups that are innovating in each category.
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Marketing Technology Funding Cooling Off
The pandemic and resulting economic toll has presented challenging headwinds for startups. In this post we look back on Q2 ending funding trends for martech startups to determine the trajectory of innovation in this emerging technology sector.
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Venture Scanner Innovation Quadrants
Our Innovation Quadrants are a framework to guide you in the startup research and scouting process. The Innovation Quadrant organizes emerging technology categories into four states of innovation by plotting the categories on two axes. One axis uses average age to show maturity. The other uses average funding to give a sense of traction.
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Venture Scanner Innovation Quadrants
Our Innovation Quadrants are a framework to guide you in the startup research and scouting process. The Innovation Quadrant organizes emerging technology categories into four states of innovation by plotting the categories on two axes. One axis uses average age to show maturity. The other uses average funding to give a sense of traction.
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Martech Q1 2020 Exit Activity
The below chart summarizes martech year-to-date exit activity compared to last year. As you can see, there were 12 exits in Q1 2020, which is a 33% drop from Q1 2019. A quarter of the way through 2020, and we are at 16% of the 2019 full-year exit activity.
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Venture Scanner Sector Maps
Our sector maps are snapshots of our emerging technology research areas. We show the categories that make up a sector and a random sampling of the startups that are innovating in each category. In this post we share our most up-to-date sector maps for all of our 17 sector reports. They are all available for download.
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Martech Q1 2020 Funding
The below chart summarizes martech year-to-date funding compared to last year. As you can see, Q1 2020 funding closed at $821M, which is a 67% drop from Q1 2019. A quarter of the way through 2020, and we are at 8% of the 2019 full-year funding amount.
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Notable Martech Startups and Meesho Profile
As you may know, Venture Scanner provides emerging technology research services to support corporate innovation and startup scouting. To give you a view into our client-only research, here is an excerpt focused on notable startups.
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