Marketing Technology
Our blog contains short snippets from our full research coverage. We release new content regularly, so check back often for the latest insights.
Venture Scanner Sector Maps (Part 2 of 2)
Our sector maps are snapshots of emerging technology sectors. They show what the different categories in a sector are and how many startups are within each category. They also present a small sampling of the current startups that are innovating in each category.
Martech Investments Increasing in Importance Over Time
The Marketing Technology (martech) sector has seen a lot of venture capital funding over the past few years. How have its funding trends evolved over time? On our martech research platform, we have analyzed the data through 2017 and can conclude that the investments in martech have become fewer in frequency but larger in amount.
Marketing Technology Startup Highlights – Q4 2017
Here is our Q4 2017 summary report on the Marketing Technology (Martech) startup sector. The following report includes an overview, recent activity, and a category deep dive.
Where in the World Are Marketing Technology Startups? - Q3 2017
The analyses below summarize where Marketing Technology (Martech) innovations are occurring. The graphic includes data through May 2017.
Age by Category in Marketing Technology - Q3 2017
The following graph shows average and median age in the Marketing Technology sector. The graphic includes data through May 2017.
Marketing Technology Companies Founded by Year - Q3 2017
The following graph shows the founding year distribution in the Marketing Technology sector. The graphic includes data through May 2017.
Marketing Technology Funding Trends - Q3 2017
The following graphs highlight recent trends in Marketing Technology (Martech) startup funding activity. The graphics include data through May 2017.
Marketing Technology Funding by Round - Q3 2017
The following two graphs summarize the rounds of funding going into the Marketing Technology space. Please note these graphics are made using data through May 2017.
Marketing Technology Activity by Selected Investors - Q3 2017
The following graph summarizes investor activity in the Marketing Technology (Martech) space. Please note these graphics are made using data through May 2017.
Marketing Technology Exits by Category and by Year - Q3 2017
The following graphs highlight the exit activity in the Marketing Technology sector. The graphics include data through May 2017.