Marketing Technology Exits by Category and by Year – Q4 2016
Marketing Technology Exits by Category
The above graph summarizes the number of exits (acquisitions and IPOs) in each Marketing Technology category. The Marketing Automation category leads the sector with 6 IPOs and 38 acquisitions. The Social Media Marketing category follows behind with 2 IPOs and 27 acquisitions.
Marketing Technology Exits by Year
The above graph summarizes the number of exits (acquisitions and IPOs) in Marketing Technology by year. 2016 currently leads the sector with 48 acquisitions, with 2015 following behind with 38 acquisitions and 3 IPOs.
We are currently tracking 1355 Marketing Technology companies in 15 categories across 51 countries, with a total of $19.8 Billion in funding. Click here to learn more about the full Marketing Technology landscape report and database.